THE McINSIGHT™ — by McMediaguru™ Chief Theoretician McLuhan Dialogues™
Question for the McMediaguru: The Iranians Have Become Eyeball Sticky with their use of LEGO toys. Why Is War Being Repackaged as a Toy?
Answer from the McMediaguru: Every creature lives in a world built by its dominant sense. The amoeba communicates by vibration, so vibration is its whole reality. Our dominant sense is now the screen, and the screen runs on entertainment. So in an age of information overload, reality has to become entertainment before it can command attention. That's why the world's most serious conflicts now arrive as cartoons, toys, memes, and AI-generated clips. The medium transforms war into play. And the result is not understanding, but engagement.
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